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Search results for “Booking funnel”
6 key takeaways for strengthening digital commerce in China
08/27/2019
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10:40:22 PM
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Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Foreign hotels open to diversifying distribution mix in China
07/30/2019
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6:13:44 PM
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Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
Five tips to up the game for search optimization in China
07/23/2019
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9:19:41 AM
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Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
Travel advertising trends in Asia Pacific
06/19/2019
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7:23:52 AM
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In Asia Pacific the top three challenges for travel marketers are driving direct bookings, achieving ROI for advertising and targeting travelers during a specific purchase point .
"Ctrip is not a traditional company": CEO Jane Sun
05/15/2019
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3:00:47 PM
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The group asserts that in addition to being a "hi-tech" company, and its focus on expanding the product list and reach, one of Ctrip's biggest strengths lies in being reliable.
ITB China Startup Award 2019 announces finalists
04/24/2019
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5:19:36 PM
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Pitches & ceremony to take place on the afternoon of 16 May in the Conference Area – Promising startups of all sizes and sectors could apply – winner rewarded with booth at ITB China 2020.
Airline distribution in 2030, four scenarios for the future
02/10/2019
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11:40:40 PM
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OTAs and metas may reinvent themselves into airline content brokers, airlines may put consumers to fall into the dilemma of purchasing choices by directly applies the new technology standards.
Huge consumption capacity still to be unlocked: Ctrip chairman
03/06/2019
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2:20:22 PM
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Ctrip believes its strong foundation and the rise in the urbanization rate offer the company an opportunity to strengthen its presence in the Chinese market.
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